- March 04, 2020
The project promotes the development of an innovative bio-pesticide for citrus fruits. Bi.P.Ca’s role is to coordinate the industrial activities resulting from research to market the bio-pesticide. In particular, Bi.P.Ca supports the team of researchers in presenting the business case, planning the activities required to market the product, such as product development, regulatory compliance, barriers to commercial and patent, market analysis, positioning and defining a business plan.
